There are a lot of articles out there arguing why you shouldn’t build your website in WordPress. We’re going to dispel those myths and explain why it’s our preferred Content Management System (CMS). The problem with these sorts of articles is that...
A lot of people think that once their website is finished, it’s “set and forget”. Here’s why you not only need to update content, but also have your web designer doing maintenance work behind the scenes.Firstly, everyone’s favourite...
(…because they’re human too.)The first thing to remember when hiring a Graphic Designer is that simply having an idea in your mind, and trying to describe it, is not always the most effective communication technique. “He has to have eyes, and be wearing...
Firstly, What Is It? Search Engine Optimisation (or SEO) is often a confusing and daunting roadblock on the path for those starting a new business venture, or even updating an existing site. As a concept, SEO is not difficult to explain – it is the process by...
One of the most common questions we get asked by people looking to update their marketing is “where do I start with Social Media?” There is no simple answer, as there is no single platform that does everything well (yet).At the time of writing this blog there are over...
One of the first things we do when we talk “branding” with our clients is ask them to fill out a basic Empathy Map. What is an Empathy Map, you say?Empathy Maps are something that have floated around business since the mid-90s, after being pioneered by Dave Gray and...
